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What I Want from An Automotive Repair Shop – A Millennial’s Perspective
- Duration 1 hr 2 min 47 sec
Guest Speaker
Sara Fraser
Creative Director, Haas Performance Consulting
Learn what the Millennial expects the experience, service, and interaction to be with an automotive repair shop!
From the phone call, text message, online experience, in-person interaction, service offered, and more, Sara will tell you precisely what a millennial is not looking for, which would turn them away from doing business with an automotive repair shop.
Millennials and our younger generation, “Gen Z,” are doing business differently and have developed their criteria for who they are and are unwilling to do business with.
You will leave this session prepared to cater to your Millennial customer and become their shop of choice.
Access for the on-demand webinar
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Meet your speaker
Sara Fraser is a millennial who has a love for life, travel, and connecting with other humans! She has over 15 years of retail management experience and 6 years as an office manager for a used car sales and service center. To bring her customer service, marketing, and business knowledge to the automotive industry she joined the team at Haas Performance Consulting.
Sara Fraser is a millennial who has a love for life, travel, and connecting with other humans! She has over 15 years of retail management experience and 6 years as an office manager for a used car sales and service center. To bring her customer service, marketing, and business knowledge to the automotive industry she joined the team at Haas Performance Consulting.
