Amplify

Auto Repair Conference by AutoLeap
Amplify 2024 was bigger and better than ever, and we thank everyone who contributed to its success.
We’ll be back in 2025 with our annual virtual conference.

Register Your Interest for Amplify 2025

Amplify 2024 in Numbers

Amplify 2024 exceeded all expectations, thanks to our engaged community and insightful sessions led by industry experts. It set a new standard for conferences, inspiring and empowering attendees.

Hear From Our Attendees

Expert Speakers

Aaron Stokes

Founder, Shop Fix Academy

Aaron Stokes

Innovative leader and mentor in automotive repair, guiding shop owners to success at Shop Fix Academy.
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Amber Wright

Director of Partnerships AutoLeap

Amber Wright

Director at AutoLeap, combining psychology and strategic partnerships to strengthen AutoLeap's industry presence.
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Ben Nemtin

Motivational Speaker & Author

Ben Nemtin

#1 New York Times bestselling author and inspirational speaker, advocating for the power of achieving the impossible.
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Carm Capriotto

Host & Producer, Remarkable Results Radio Podcast

Carm Capriotto

Remarkable Results Radio founder, an influential voice connecting and advancing the automotive aftermarket through podcasting.
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Cassie Fields

President, AutoLeap

Cassie Fields

President at AutoLeap, an award-winning leader fostering high-performing cultures and championing women in business.
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Cindy Reason

Owner, Frontline Automotive

Cindy Reason

Cindy Reason is the co-owner of Frontline Automotive along with Russ Reason.
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Clint White

Coach, CWI Coaching with Integrity

Clint White

Automotive industry veteran and CWI founder, committed to elevating service standards and business growth through coaching and training.
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Doc Duggan

Owner, Sin City Performance

Doc Duggan

Doc is the owner of Sin City Performance.

"G" Jerry Truglia

Owner, Automotive Technician Training Services

"G" Jerry Truglia

Distinguished OBD II authority and ASE-certified "World Class Technician" with a national impact in automotive training.
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Greg Marchand

Chief Operating Officer, ShopPros

Greg Marchand

Renowned automotive consultant and educator, passionate about the sustainable development of the automotive industry
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Jimmy Lea

VP of Business Development The Institute

Jimmy Lea

VP of Business Development with extensive experience in shop consulting, known for transforming company culture and processes.
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Joe Marconi

Business Development Coach, Elite

Joe Marconi

Esteemed multi-location auto shop owner and influential business coach with Elite Worldwide, enhancing industry standards.
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Joel Farnsworth

Customer Success Manager, AutoLeap

Joel Farnsworth

Customer Success Manager, AutoLeap

William Norris

Content Manager, AutoLeap

William Norris

Will produces the content resources featured on AutoLeap’s website, from blog posts to eBooks, tools, and industry reports.
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Kevin Vaught

Executive Council Member Elite Worldwide

Kevin Vaught

Elite Worldwide Executive Council Member, leveraging decades of industry experience to mentor and improve auto repair businesses.
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Maryann Croce

Business Coach, Small Biz Vantage

Maryann Croce

Auto industry coach and speaker, specializing in empowering shop owners to overcome operational challenges for sustainable success.
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Michael Smith

Chief Strategy Officer, The Institute for Automotive Business Excellence

Michael Smith

Chief Strategy Officer with over four decades of strategic business mentoring and advisory expertise across various industries
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Murray Voth

Owner & Principal Trainer, RPM Training

Murray Voth

RPM Training's principal trainer, a foremost expert in automotive business development and customer service excellence.
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Nikolaos Maggos

Product Manager, AutoLeap

Nikolaos Maggos

Leads the product team responsible for AutoLeap's core workflows.
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Ryan Belote

Manager of Customer Success, AutoLeap

Ryan Belote

Ryan Belote is an accomplished professional with a strong background in business and customer success.
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Casey McKinnon

VP of Product at AutoLeap

Casey McKinnon

VP of Product at AutoLeap

Sara Fraser

VP Business Development & Client Services, Haas Performance Consulting

Sara Fraser

Dynamic retail and management expert at Haas Performance Consulting, bringing fresh insights to automotive business and social media strategies.
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Tracy Capriotto

Director of Content/Producer,Remarkable Results Radio Podcast

Tracy Capriotto

Driving content innovation and production at Remarkable Results Radio, shaping the narrative of the automotive aftermarket.
Read Bio...

Amber Wright

Senior Manager, AutoLeap

Amber Wright

Director at AutoLeap, combining psychology and strategic partnerships to strengthen AutoLeap's industry presence.
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Cassie Fields

President, AutoLeap

Cassie Fields

President at AutoLeap, an award-winning leader fostering high-performing cultures and championing women in business.
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Helaine Kurot

Owner, 360 Automotive & Consulting Services

Helaine Kurot

Helaine grew up on Long Island, NY, riding horses
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Hari Challapalli

VP of Product, AutoLeap

Hari Challapalli

Hari Challapalli is currently the VP of Product at AutoLeap
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Joe Marconi

Business Development Coach, Elite

Joe Marconi

Esteemed multi-location auto shop owner and influential business coach with Elite Worldwide, enhancing industry standards.
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Jeremy O’Neal

President, AdvisorFix and Shop Owner

Jeremy O’Neal

Jeremy is an independent auto repair shop owner, service advisor, coach
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Kyle Zhao

'Senior VP, Finance, Product and Operations, AutoLeap

Kyle Zhao

Kyle is currently the SVP of Finance, Product, and Operations at AutoLeap.
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Kent Bullard

COO, The Institute for Automotive Business Excellence

Kent Bullard

Kent has devoted a decade within the automotive industry to helping shops succeed.
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Mosé Barrera

Owner, Mosé Auto

Mosé Barrera

Mariajosé Barrera, owner of Mosé Auto in Seattle, worked for an auto parts chain before opening her own auto repair shop in 2010.
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Sara Fraser

VP Business Development & Client Services, Haas Performance Consulting

Sara Fraser

Dynamic retail and management expert at Haas Performance Consulting, bringing fresh insights to automotive business and social media strategies.
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Stephanie Soh

Director of Customer Experience, AutoLeap

Stephanie Soh

Stephanie Soh is the Director of Customer Experience at AutoLeap.
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Steve Lau

Co-Founder & Co-CEO, AutoLeap

Steve Lau

Recognized in Canada’s 40 Under 40 and honored as EY’s Entrepreneur of the Year,
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Tracy Capriotto

Director of Content/Producer,Remarkable Results Radio Podcast

Tracy Capriotto

Driving content innovation and production at Remarkable Results Radio, shaping the narrative of the automotive aftermarket.
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Tristan Corrin

Senior Sales Manager, AutoLeap

Tristan Corrin

Tristan Corrin is the Senior Sales Manager at AutoLeap.
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Amplify 2024 Sponsors

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Are you interested in becoming part of Amplify 2025? Join us as we gather industry leaders and innovators to explore the future of the auto repair industry!

Aaron Stokes

Aaron Stokes is a 24-year veteran of the automotive repair industry, who uses his experience to help other auto repair shop owners build successful businesses. 

 

Through Shop Fix Academy, he provides innovative management coaching and training based on the knowledge he acquired growing the automotive repair chains, Eurofix, Autofix & Mike’s Automotive.

 

Stokes created Shop Fix Academy to provide comprehensive training for shop owners delivered through user-friendly videos, conferences, one to one coaching & peer groups to ensure that participants receive maximum value for their money. 

 

Stokes also offers consumers advice on automotive repair through his radio show, “Fixin’ Cars with Aaron Stokes,” broadcast weekly on Nashville’s 99.7 WTN.

Amber Wright

Amber is the Senior Manager of Events and Strategic Partnerships. Previously, Amber worked as Global Events Manager for a Nasdaq Company. With a background in psychology, Amber brings a unique insight into business relationships and provides an approach that has helped to build AutoLeap’s profound presence in the industry.

Ben Nemtin

Motivational Speaker & Author

Ben Nemtin is the #1 New York Times bestselling author of What Do You Want to Do Before You Die? and The Bucket List Journal. Ben is ranked the #2 Motivational Speaker in the World by Global Gurus and starred in The Buried Life, MTV’s highest rated show on iTunes and Amazon. As the co-founder of The Buried Life movement, Ben’s message of radical possibility has been featured on The Today Show, The Oprah Winfrey Show, CNN, FOX, and NBC News.

 

In his first year of university, Ben was unexpectedly hit with a depression that forced him to drop out. In an attempt to feel more alive, he created the world’s greatest bucket list with his three best friends. They borrowed a rickety old RV and crisscrossed North America, achieving the unthinkable. And most importantly, every time they accomplished a dream of their own, they helped a complete stranger cross something off their bucket list. From playing basketball with President Obama and having a beer with Prince Harry to reuniting a father and son after seventeen years and surprising a young girl with a much-needed bionic arm.

Carm Capriotto

Carm Capriotto is a connector of aftermarket professionals and is the founder and host of Remarkable Results Radio, the premier automotive service repair podcast. The podcast features interviews with the best in the business, sharing their unfiltered, honest and sincere stories with the goal of helping to advance the aftermarket.

As an award-winning aftermarket podcaster, he has not only spotlighted many successful service professionals, he has also interviewed aftermarket business coaches, technicians, educators, students, association executives, female shop owners and husband and wife shop owners. Carm is proud to help thousands of aftermarket professionals achieve their own remarkable results through the powerful medium of podcasting.

Carm created the Aftermarket Radio Network in 2021, featuring Remarkable Results Radio, The Town Hall Academy, Aftermarket Weekly, and new shows from Matt Fanslow, Hunt Demarest, Chris Cotton, and Kim and Brian Walker. Carm has been honored with the Mort Schwartz Excellence In Education Award from the Auto Care Association, the ASA Communicator of the Year, and other industry honors.

Website: remarkableresults.biz and aftermarketradionetwork.com

Listen on all podcast listening apps.

Cassie Fields

Cassie Fields is President at AutoLeap. Previously, Cassie was the CEO for the Field Services Division at Xplor Technologies and the Chief Revenue Officer for FieldEdge and Service Autopilot. She is a Stevie Award winning, tenacious revenue leader passionate about enterprise value creation, cultivating our next generation of leaders and building data-driven, high-performing cultures. 

 

Cassie attended the University of Georgia and is an avid bulldog. She also has the distinct honor of graduating with a certificate from Harvard Business School’s Executive Education program. She’s been included in the Top 50 Women Leaders in SaaS by The Software Report, Top 100 U.S. Business Leaders by Business Leaders Magazine and won multiple Stevie Awards for her experience in sales, customer service and leadership.  

 

Cassie’s commitment to her business community is apparent in her choice to serve on the Advisory Council of the George Washington University School of Business. Her appetite for self-improvement and meteoric rise fuels her personal success story. But that’s only part of Cassie’s list of incredible achievements. She’s also deeply involved in helping raise the profile of women in business.

 

Since the sales industry is overwhelmingly male-dominated, Cassie’s personal goal is to help other women learn from her mistakes as well as her successes. She’s passionate about empowering and supporting women in their sales careers by being a mentor and thought leader for #GirlsClub, an organization focused on changing the face of sales through inclusion, outreach and impact. Through #GirlsClub, Cassie provides job training and contributes to the community as an invaluable resource for women at any point in their sales career. Cassie personally mentors two women outside of #GirlsClub in her spare time.

Cindy Reason

Owner, Frontline Automotive

Clint White

Coach, CWI Coaching with Integrity

“G” Jerry Truglia

G is recognized by the US Environmental Protection Agency as one of the foremost OBD II experts, technicians, and trainers in the country. He achieved National Institute for Automotive Service Excellence (ASE) certification, won a golden wrench award and is one of 1900 ever to be certified as a “World Class Technician”. 

Greg Marchand

Chief Operating Officer, ShopPros

Jimmy Lea

VP of Business Development The Institute

Joe Marconi

Joe has over 40 years of automotive shop owner experience. In addition to being a multi-location owner of one of America’s most successful auto repair companies, he is a graduate of the Automotive Management Institute, an ASE Master Tech, and a recipient of the coveted CARQUEST Excellence Award, and the Putnam County NY Entrepreneurial Award. 

 

He has also served on the Car Care Council, the Tech Net Advisory Council, and the CARQUEST Advisory Council. In addition, he participated in developing the ASE Engine Performance Certification test and is a co-founder of AutoShopOwner.com. Joe is also a monthly columnist for Ratchet & Wrench magazine.

 

Joe recently sold his company but is still very active in the auto industry. He dedicates most of his time to working with Elite Worldwide as a business development coach, among other duties. As an Elite Worldwide Executive Council Member, he provides his professional insights on the ongoing development of Elite’s services, Quality Assurance Programs, staff and client training curriculums, and the creation of new services to serve the growing needs of the automotive industry. 

 

In addition, Joe presents many AMI-accredited courses for Elite and plays a leading role in developing other services, webinars, and seminars. Joe and his wonderful wife live in beautiful Patterson, New York.

William Norris

Content Manager, AutoLeap

Kevin Vaught

Executive Council Member Elite Worldwide

Maryann Croce

Business Coach, Small Biz Vantage

Michael Smith

EMBA, Chief Strategy Officer

Murray Voth

Owner & Principal Trainer, RPM Training

Nikolaos Maggos

Product Manager, AutoLeap

Ryan Belote

Manager of Customer Success, AutoLeap

Sara Fraser

Sara Fraser is a millennial who has a love for life, travel, and connecting with other humans! 

 

She has over 15 years of retail and management experience, the last 6 of them as an office manager for a used car sales and service center.  To bring her customer service, marketing, and business knowledge to the automotive industry she joined the team at Haas Performance Consulting in 2018.  

 

Sara loves helping others grow and succeed and is excited to share her expertise on management and social media, her views on how and why the younger generations think and act, and how to work and manage a business within a multi-generational workforce.  

 

Most recently she keeps herself busy helping shop owners find and acquire the best talent out there to fit the culture of their shops.  When she isn’t working Sara spends her time attending theatrical productions, music festivals, concerts, advocating for human and animal rights, celebrating life in general and connecting with other people from all over the world.

Tracy Capriotto

Tracy Capriotto is the Director of Content and Producer for the aftermarket premier podcast, Remarkable Results Radio Podcast, and the Aftermarket Radio Network. She has been in the podcasting realm for 4 years and works with her father, Carm Capriotto. 

 

Tracy received “Best Media Outreach to Female Audience” Automotive Communications Award in 2022 by Women in Auto Care for her first solo podcast episode. Tracy is involved in various networking groups and travels to industry events, producing podcasts and supporting the goal of Advancing the Aftermarket.

Cassie Fields​

President AutoLeap

Helaine Kurot

Helaine grew up on Long Island, NY, riding horses.  She has been working on vehicles since 2004.  It snowed in April of 2014 and she moved to Arizona.  

 

In 2015 she moved to Cottonwood AZ and opened 360 Automotive.  She has been highly active in local automotive training programs, employing several high school students that have worked up to becoming higher level technicians.  Helaine also serves on Cottonwood City Council.

Hari Challapalli

Hari Challapalli is currently the VP of Product at AutoLeap. Hari was previously the SVP of Product & Analytics at Mainstay. Hari has over 15 years of experience in creating & leading B2B SaaS products across multiple verticals including ERP/Supply Chain,  Digital Marketing, Cybersecurity & Ed-tech.

 

Hari loves product management as it enables him to deeply understand customer problems and work with product & engineering teams and cross-functional teams to figure out how best to solve these customer problems using products & technology.  Hari derives immense satisfaction from seeing customers use the products his teams have built to drive their business forward.

 

Over his career, he has built an exemplary record of ideating, developing and commercializing fast-tracked, complex, and innovative software solutions. Hari has a masters degree in engineering from The University of Texas at Austin and a MBA from Cornell University.

Jeremy O’Neal

Jeremy is an independent auto repair shop owner, service advisor, coach, and training instructor. He helps service advisors and shop owners get practical results in business and life

Kyle Zhao

Kyle is currently the SVP of Finance, Product, and Operations at AutoLeap. Kyle was previously the Director of Finance and Operations at HiMama and served as Director of Customer Success at FieldEdge prior to that. 

 

Earlier in his career, Kyle was an investment banker at BMO Capital Markets and a Private Equity Associate with Highland Creek Partners. Kyle holds an HBA from Ivey Business School.

 

Kyle has spent the better part of the last decade building software for small business owners. His passion for helping small business owners stems from an early age, having spent much of his youth in his dad’s picture framing shop.

Kent Bullard

Kent has devoted a decade within the automotive industry to helping shops succeed. His focus has been in operations, process, and time management. He believes our businesses should inspire fulfilling and meaningful lives. Minimalist, family-man, speaker, musician.

Mosé Barrera

Mariajose (Mosé) Barrera is the owner of Mosé Auto in Seattle.

 

Mosé was born and raised in Guatemala, and has always been a lover of loud engines, motorcycles, hot wheels and speed. She grew up in an entrepreneurial family, and taught herself how to be an auto mechanic. She gained a lot of knowledge working at an auto part store and shop, and later tried her hand in real estate.

 

After the economy crashed in 2008, she was in a position to start anew. With nothing to lose, she decided to follow her dreams and start her own shop out of her parents’ garage. In 2010, she registered as a business “MJ Auto Seattle”. She moved to her first commercial spot in 2012, and contracted people to help her do bigger jobs. In 2017, she got a chance to move to a location with more exposure and took it. The shop experienced rapid growth and was rebranded to “Mosé Auto”.

 

She moved to her current location in 2019 after the previous building got sold. It is now 2023 and Mosé has started to sell tires, added an alignment machine, and has found two full time employees who are committed to growing along with the business. She is no longer fixing cars and moving towards the role of CEO.

 

Her goal is to ensure her community of women and minorities are truly listened to when they seek auto repairs. In addition to treating all customers with respect, the 20-year auto service veteran also conducts classes to teach women about auto repair or to become mechanics themselves.

Knowledge is power, Barrera says, and she simply wants to empower her community.

Stephanie Soh

Director of Customer Experience, AutoLeap

Steve Lau

Steve is the co-founder and co-CEO of AutoLeap. Recognized in Canada’s 40 Under 40 and honored as EY’s Entrepreneur of the Year, Steve is an experienced CEO with many accomplishments to his name.

 

Steve currently works as a lecturer at the University of Toronto and as a Managing Partner at Highland Creek. Previously, Steve worked alongside co-CEO Rameez Ansari at FieldEdge, a vertical SaaS application in the HVAC space.

 

Their success in the business world has earned Rameez and Steve recognition by big names, such as Forbes and TechCrunch, who have praised the duo for their drive to empower small businesses.

 

Steve graduated with a Master of Business Administration degree in Entrepreneurship and Operations Management from The Wharton School and a Bachelor of Business Administration degree in Finance and Accounting from the University of Toronto Scarborough.

 

Tristan Corrin

Tristan Corrin is the Senior Sales Manager at AutoLeap. Previously, Tristan worked as the Sales Manager of Core National Accounts at GreenSky. 

 

With a background in chemical engineering, Tristan is able to give a unique insight into business operations and provide a methodical approach that has proven successful time and time again. 

 

Tristan led the department through a Series A funding round of $18 million with Bain Capital Ventures and has surpassed goals at every opportunity.