Auto Repair Glossary
AAPEX is the Automotive Aftermarket Products Expo, showcasing the latest in automotive parts and services.
Advanced Driver Assistance Systems (ADAS) is a human–machine interface system designed to help drivers improve road safety while driving their vehicles.
Auto shop management software helps auto repair shops streamline daily operations like scheduling, invoicing, and inventory management to improve efficiency.
The automotive aftermarket refers to parts, accessories, and services available after the sale of a vehicle. It supports repair, maintenance, and customization needs.
Bookkeeping is the process of recording financial transactions systematically to manage a business's finances.
Collision repair involves restoring a vehicle to its pre-accident condition through bodywork, frame alignment, and other repairs after a crash or accident.
Customer retention is a business's ability to retain its customers over time by fostering loyalty through quality service, personalized experiences, and communication.
Email marketing is a form of direct marketing that can be used to inform customers, increase brand awareness and promote your shops services.
Electric vehicles (EVs) are eco-friendly cars powered by electricity instead of gasoline or diesel.
Flat rate pay is a compensation structure where technicians are paid a fixed amount for each job, regardless of the time it takes to finish the task.
Fleet maintenance management involves tracking, scheduling, and maintaining a fleet of vehicles to ensure they stay in optimal condition and minimize downtime.
Google Analytics 4 (GA4) is the latest version of Google's analytics platform, offering advanced tracking and insights into user behavior across websites and apps.
A Google Business Profile is a free tool that helps businesses manage their online presence on Google Search and Maps, improving visibility and customer engagement.
Google Reviews are customer feedback and ratings left on a business’s Google profile, helping users evaluate products, services, and overall experience.
Leads are potential customers who have expressed interest in your products or services.
A loyalty program is a marketing strategy that rewards customers for their repeat business, encouraging them to continue purchasing from a brand or business.
NAICS codes are classification systems used by businesses and governments to categorize industries and track economic data across North America.
OEM parts refer to the components that are made by the original manufacturer of the vehicle.
OSHA stands for Occupational Safety and Health Administration and is a part of the United States Department of Labor.
Pay Per Click Ads is a form of online marketing where the advertiser only pays for an ad when the user clicks on it.
Profit margin is the percentage of revenue that exceeds total costs, indicating how much profit a business makes on its sales.
QuickBooks Online is a cloud-based accounting software that helps shop owners manage their finances anywhere, anytime.
A repair order is a document outlining the work needed on a vehicle and its estimated costs. It's key in managing repairs and customer expectations.
Responsive web design is an approach that ensures websites function well on any device, adapting to various screen sizes for optimal user experience.
Return on investment (ROI) is a measure used to calculate the efficiency or profitability of an investment.
Search engine visibility refers to how easily your website or content appears in search engine results when users look for related topics or keywords.
SEMA (Specialty Equipment Market Association) is an organization that showcases automotive aftermarket products and innovations at its annual trade show.
A service advisor is the link between the customer and the repair shop, coordinating vehicle services and ensuring customer satisfaction throughout the repair process.
Social Media Marketing is a part of digital marketing that helps auto shop’s build brand awareness, attract new customers and promote shop services.
Tire Pressure Monitoring System (TPMS) is a system that helps ensure that vehicle tires are properly inflated.
Truck repair shop software helps businesses manage daily operations like scheduling, invoicing, and inventory, making repair processes efficient and organized.
