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The Most Important Process You Can Engage: Customer-Buying Process
- Duration 59 min 41 sec
Guest Speaker
Greg Marchand
Owner of RSR Coach, author, and industry consultnat
Are you aware that the success of a sale depends on ONE thing?
No matter how the Sales Process was initiated, your sales success will depend on how it connects with the Customer-Buying Process.
Expert, Greg Marchand, will explain why some customers say ‘yes’ to specific service suggestions and ‘no’ to other service suggestions. Then, he will share precisely where a shop’s selling process can be improved to generate more sales and finally disclose the most effective marketing program a shop can implement.
Access for the on-demand webinar
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Meet your speaker
Greg Marchand is an author, industry consultant, and passionate educator. As a former automotive shop owner, Toyota business consultant, and college instructor, Greg is passionate about the health and sustainability of the automotive industry. Greg believes that the future of the automotive industry relies on a business’ ability to adapt to market demands, deliver quality, learn quickly, and build relationships with all stakeholders.
Greg Marchand is an author, industry consultant, and passionate educator. As a former automotive shop owner, Toyota business consultant, and college instructor, Greg is passionate about the health and sustainability of the automotive industry. Greg believes that the future of the automotive industry relies on a business’ ability to adapt to market demands, deliver quality, learn quickly, and build relationships with all stakeholders.