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Home / Case Studies / Minit Auto Tirecraft

Case Study

Minit Auto Tirecraft Triples New Customers, Eliminates No-Shows with AutoLeap

Learn how Minit Tirecraft scaled their operations, increased its revenue with 0 no-shows and 10X their Google Reviews with AutoLeap.

100% Decrease in
No-Show

45% Increase in Avg
Repair Order

10X increase in
Google Reviews

Region

St Catherines, Canada

Shop Type

Tire Shop

Using AutoLeap since

2021

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How It Started

Family is at the core of Minit Auto Tirecraft. The sprawling 10,000-square feet, nine-bay shop first opened in 1990. Habiba and Shiraz Daya, Toronto-based immigrants from Kenya, decided to launch their own repair business. Purchasing property in nearby St. Catherines, they built a successful two-bay shop. Fast forward 32 years later, and sons Irfan, Imran and Zaheed now manage the business. Both parents remain plenty involved.
Over the years, Minit has earned a stand-out reputation for its repair services.
The business continues to grow. Next to its shop, Minit recently built a 6,000-square-feet, two-story building to run a Circle K franchise and gas station. For Minit, the sky is truly the limit! But at one time, Minit faced an impediment to growth: its shop management platform. That is where AutoLeap first entered the picture.
We have become one of the go-to shops in the region for other shops that have vehicular issues they aren’t able to solve. That’s a testament to my father, who is a master technician, and all the investments we’ve made over time in tools and technology. They have helped differentiate us as a shop.
Irfan Daya
Managing Director at Minit Auto Tirecraft

Why Choose AutoLeap?

Before AutoLeap, Minit used another software to manage its business. Irfan says the system, which felt antiquated, didn’t understand the shop’s pain points. Primarily an invoicing platform, it didn’t fulfill the shop’s needs for CRM, customer reviews, and inventory management.

Using the software, it would often take the shop 10-15 minutes to fill in manual requirements. An invoice could take over an hour to assemble for large engine jobs.

Irfan, Imran and the Minit team soon recognized they needed an upgrade. Making the switch to AutoLeap, their management experience has completely evolved. Specifically, AutoLeap enables Minit to:

  • Save significant time on manual tasks: With AutoLeap, Minit can automate time-consuming tasks. This way, the shop can focus more on engaging customers and developing those valuable relationships.
  • Keep in touch with customers: Using AutoLeap, Minit can now automate its service reminder. Customers receive these updates on three, six, and nine-month cadences.
  • Integrate with PartsTech: This seamless integration pulls PartsTech inventory orders directly into AutoLeap. With streamlined inventory management, Minit stays stocked up on the quality parts they need.
It's an all-in-one package. We’re able to do everything under one platform. With AutoLeap, the time saved has been a game changer.
Imran Daya
Service Manager at Minit Auto Tirecraft

Key Benefits of Using AutoLeap

AutoLeap influences every aspect of Minit’s shop. Using AutoLeap, Minit was able to consolidate three customer management platforms down to one. The all-in-one software accounts for every nuance of the shop’s operations, from book-keeping to KPI reporting.

“AutoLeap is the type of platform where if you get to use even 80% of what’s available, you’ll see massive improvements to your business,” says Irfan.


Since using AutoLeap, Minit has experienced:

  • 10% growth in parts margins
  • 45% increase in ARO
  • 100% decrease in no-show rate
  • 3X increase in new customers
  • 10X increase in Google Reviews
Using AutoLeap, communicating with our clients has never been easier.
Irfan Daya
Managing Director at Minit Auto Tirecraft

Favorite Features

Minit’s team raves about many of AutoLeap’s features, but a few stand out as game-changers:

Work board

Service advisors can now quickly move repair orders from one workflow stage to the next. The drag-and-drop functionality of AutoLeap’s work board helps Minit’s team improve communication on the shop floor.

Tire storage module

This module allows Minit to calculate pricing and tie revenue directly to tire storage. That information helps the shop better understand how tire storage benefits the business. “Being able to track storage in AutoLeap’s tire storage module is everything,” says Imran.

Communication calendar

Before AutoLeap, Minit used multiple platforms to manage its customer experience. Now, Minit uses AutoLeap’s two-way text feature to conveniently communicate with customers. Irfan says these features help Minit facilitate client communication in real time as jobs move through the workflow process.

Customer reviews

Using AutoLeap, Minit moved away from sharing written review forms following a visit. Customers now receive automated prompts to provide feedback about their experience. As a result, Minit has experienced a 10-fold increase in its number of Google reviews. “That has been huge for our business,” says Irfan.

Digital vehicle inspections

Using AutoLeap’s DVI tool, Minit integrates photos and videos into every RO estimate. This feature increases customer transparency and accelerates the estimate approval process. “AutoLeap has reduced the wait time to receive customer approval, which helps improve our efficiency,” says Imran.

With AutoLeap, I can’t remember the last time we had a no show.
Imran Daya
Service Manager at Minit Auto Tirecraft

Minit Auto Tirecraft: Pre-AutoLeap vs. Post-AutoLeap

Pre-Autoleap
Post-Autoleap
Used archaic, antiquated software
Benefit from modern, automated software
Primarily an invoice-generation system
Leverage all-in-one capabilities
Required manual parts submissions for repair orders
Features seamless parts integration with PartsTech
Took 30-45 minutes to generate large RO estimates
Prepare large RO estimates in just minutes
AutoLeap has enabled us to grow and scale our business in a way that we never thought was possible.
Irfan Daya
Managing Director at Minit Auto Tirecraft

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Modern Shop Management Software Built for Auto Repair

Managing an auto repair shop doesn’t have to be complex. AutoLeap seamlessly connects scheduling, estimates, inspections, parts, work boards, reporting, and more.

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