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Technology has transformed how automotive service mechanics and technicians look at their tasks. Smartphones have allowed nearly every user the power to access information …
Millennials (Gen-Y) and the younger generation (Gen-Z) (ages 10 to 41) will soon be your most extensive customer base, so it’s crucial to capture …
As a repair shop owner, amping up your digital presence can greatly help you attract more traffic. Step up your online marketing game and …
The ever-changing auto repair industry requires mechanics and shop owners to stay updated with the latest news and techniques. This is where automotive mechanic …
Traditional advertising and word-of-mouth referrals remain effective forms of marketing for auto repair shops. However, digital visibility and a strong online presence are quickly …
Good auto mechanics are an asset for any shop. They can, quite literally, make or break your customers’ cars, and in turn, your shop’s …
These days, everyone is doing their best to fight climate change and keep the planet healthy. Your shop probably also follows several eco-friendly procedures. …
There are multiple paths you can choose when entering the auto repair industry. You could start an independent repair shop, work at a dealership, …
Finding success in an industry where women make up only about 2% of the workforce is definitely something worth celebrating, especially on International Women’s …
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